Launched in 2010 by the former founders of Rivals.com, 247Sports is an independent digital sports media company consisting of a network of market-leading college team and affinity sites, and a team of national experts and reporters.
Our experts are able to offer fans exclusive scoop on their favorite teams – and with new technology being developed and deployed by 247Sports, news can be consumed by fans, both when they want it and how they want it.
Based in Brentwood, Tenn., 247Sports focuses on four primary areas of concentration, enhanced by next generation team site technology and mobile platforms.
1.) The Fan: Let’s start with who really matters the most – The Fan. Fans are the life-blood of any thriving online website, and 247Sports has developed cutting-edge technology that wraps the latest innovations in message boards, article comments, chats and blogs into a single platform solely built for fans in a local, team-site environment.
2.) Team-site Network: For years, fans have come to love and expect breaking news, team notebooks, recruiting news, feature stories, photo features and other team-related content from the best team sites. Sites like Bucknuts.com (Ohio State), BlueandGold (Notre Dame) and BamaOnline.com (Alabama), have paved the way in providing laser-focused team content so fans are kept in-the-know about their favorite schools. 247Sports is home to more than 50 team and affinity sites with plans for continued market expansion.
3.) Recruiting Category: 247Sports is committed to being a major player in the ever-growing “Recruiting” category. 247Sports has one of the industry’s largest and most recognized national recruiting staffs. Our network of recruiting experts, littered with the “best of the best” from news outlets like Rivals, ESPN and Scout, allows us to combine breaking recruiting news and unbiased player and team rankings with our searchable player database, commitment lists and video highlights of top prospects. 247Sports is home to the industry-generated 247Composite. The 247Composite rating is a proprietary algorithm that compiles prospect "rankings" and "ratings" listed in the public domain by the major media recruiting services. It converts average industry ranks and ratings into a linear composite index. The 247Composite Rating is the industry's most comprehensive and unbiased prospect ranking and is also used to generate 247Sports' Team Recruiting Rankings.
4.) Mobile: 247Sports has led the way with mobile delivery in the team site and recruiting category. In December 2012, mobile accounted for 46.06% of total usage across the 247Sports network, with estimates exceeding greater mobile usage versus desktop by early 2014. In addition to innovative mobile technology powering the 247Sports network, editorial products are inspired by the demand for quick-hitting and easy-to-access social and editorial content.
Our company motto is, “Your team. All the Time.” The slogan should probably also include “Anywhere,” since fans can get their content on-the-go utilizing our mobile technologies to improve their fan experience and social interaction.
We believe our experienced leadership team, our unique editorial content and concepts, and our next-generation team-site technology will make us the choice of fans everywhere - now and in the future.
Shannon Terry: Founder & CEO
Noah Stanley: COO & SVP Business Development
Laura McKay: Advertising Sales Director
J.C. Shurburtt: National Recruiting Director
12 Cadillac Drive, Suite 230
Brentwood, TN 37027
Please email the 247Sports Customer Care desk at support@247Sports.com for all subscription, membership and/or user related questions.
August, 16: Former Rivals Founders Launch 247Sports
Former founders of Rivals.com launch 247Sports.com, an independent digital sports media company consisting of a network of market-leading college team and affinity sites, and a team of national experts and reporters.
August, 7: 247Sports Reaches Subscription Milestone
247Sports surpassed 50,000 active paid subscribers throughout the network of 45 team sites.
November, 28: CBSSports.com Strikes Content Partnership Deal With 247Sports.com
CBSSports.com and 247Sports.com, a college sports and recruiting network, are striking a partnership based in part around the latter's content. The Tennessee-based 247Sports.com will provide material to CBSSports.com and become an official partner of the site. Both companies declined to comment, but CBSSports.com logos have begun to show up on 247Sports.com network sites and execs for each camp last night tweeted about the developing deal. CBSSports.com Senior VP & GM Jason Kint tweeted, "@247Sports.com is #1 at recruiting. Thrilled to bring their coverage to @CBSSports.com audience. More to come." 247Sports.com Founder & CEO Shannon Terry responded, "Thanks @jason_kint. #247Sports team very excited about working with @CBSSports. So much potential." Source: Eric Fisher of Sports Business Journal.
February 7: 247Sports Surpasses Traffic Projections
During the month of January 2013, 247Sports recorded 1.801 million unique visitors according to ComScore (third-party verified), up from 535,000 in January 2012 for a 237% increase YOY. The company generated a record 3.645 million unique visitors according to google analytics (internal traffic software). source: published in The Tennessean
April 15: 247Sports Releases PDB 2.0 featuring Crystal Ball & Recruiter Rankings
247Sports released Player Database 2.0 featuring Crystal Ball and Recruiter Ranking. The Crystal Ball is the first-ever commitment prediction engine from the industry's top recruiting analysts. The revolutionary Crystal Ball seeks to accurately predict future destinations of recruits and will also be used to rank and rate the industry's top recruiting analyst. 247Sports also released the Recruiter Ranking, a computer generated ranking of the top assistant football coaches based on their ability to land top prospects.
May 7: 247Sports announces partnership with U.S. Army All-American Bowl
247Sports and All American Games sign long-term agreement for 247Sports to be the official online selection partner for the U.S. Army All-American Bowl and the U. S. Army National Combine and receive exclusive media and data rights.
May 14: 247Sports partners with CBSSports.com
CBS Interactive and 247Sports today announced that 247Sports will become the official recruiting partner of CBSSports.com. CBSSports.com will incorporate 247Sports features including team and player rankings such as the 247Composite Team Recruiting Ranking, Crystal Ball commitment prediction engine, Recruiter Rankings, Top 247, news, analysis, and more. “247Sports’ founders are leaders in the recruiting space, and we’re thrilled to partner more closely with them to deliver the highest quality recruiting content to our audience,” said Jason Kint, Senior Vice President and General Manager of CBSSports.com. "We've already seen success with our recent collaboration for the 2013 National Signing Day, which fueled growth across the site.” 247Sports content will be featured on a 24/7/365 “Signing Day” page on CBSSports.com, which will serve as the home for live and on-demand video, as well as the MaxWire National Blog on MaxPreps. CBSSports.com will also be the exclusive advertising sales partner for 247Sports. “CBSSports.com and MaxPreps.com will provide broad reach and a passionate audience for 247Sports,” said 247Sports Founder and CEO Shannon Terry. “Becoming the official recruiting partner for CBSSports.com showcases our technology and data-driven news products which are changing the way college sports and recruiting fans consume content.”